5 Ways LinkedIn PointDrive Is A Massive Competitive Advantage for Time Management

Research by means of TOPO shows that the  buy linkedin likes  purpose eighty three.Four% sellers fail to hit quota (their number) is due to their mistaken time management abilities. Why is this? It’s due to the fact sellers mistakenly spend a disproportionate quantity of time of equalizing touches on all accounts, or spend an excessive amount of time with accounts that aren’t ready to buy yet. Whether your sellers are concentrated on 10, one hundred, or 1000 debts at a time, time control is a blessing for quota crushing A-players, and the kiss of demise in your B & C players.

I gift you a brand new workflow: LinkedIn PointDrive
The device itself is cool, however it’s HOW you leverage it, and the use instances that offer the real price. LinkedIn PointDrive is unfastened for any Navigator user, and if you haven’t been getting sufficient from Navigator to justify the investment, this may be the deciding element.

Picture a landing page, but a clean canvas. On each touchdown page, you have got the ability to percentage complicated ideas, first-rate practices, pitfalls, demanding situations, implementation street maps, proposals, contracts, pricing scenarios… the possibilities are limitless.

Creative sellers realize that sharing a PowerPoint presentation with clients does nothing to higher serve the purchaser enjoy. PointDrive is wealthy media that may be passed from stakeholder to stakeholder in an account.

Now right here is wherein the time management piece kicks in… everybody that opens the landing web page is tracked. Their LinkedIn information, how lengthy they spend, what pages/videos they viewed, and so forth. Unlike most companies’ advertising automation records, the SELLER has complete visibility into their clients shopping for cause and engagement.

Use Case #1 – LDR/SDR/BDR – Lead Segmentation On TouchPoint 1
You have a basket of leads (inbound or outbound). You might have preliminary shopping for motive statistics from advertising and marketing automation, however how do you actually awareness some time?

Sales departments are using this tool to section bills into 3 categories (even after advertising has exceeded what they assume is a “hot lead”). Sellers will set up a income play(s) to the leads and reveal their engagement. Based at the lead’s engagement, they’ll bucket the leads into hot, heat, bloodless.

This is a main time saver. You as a seller get a clear photo of the way strong this lead is. Customers of ours have 2x’ed their lead conversion by spending manner, manner, way extra attempt on “the new warm leads,” and decreased effort on the nice and cozy and cold.

The facts doesn’t lie… it’s quality to spend a whole lot of time on hot, then balance your efforts on the other leads.

Use Case #2 – AE – Lead/Account Qualification
You have a listing of bills to control. Similar to use case #1, no longer all bills are organized to shop for.

Best-in-magnificence businesses are growing a chain of sales plays on implementation successes, case studies, pitfalls/demanding situations to keep away from, etc. Sellers will expand these sales performs to each account (and the shopping for committee inside the bills), to get a experience of purchasing intent.

Thus, sales groups aren’t just measuring “are they fascinated,” they’re measuring “what are they interested in?”

You can seize insights on each concept you gift them in various formats: video, pdf, PowerPoint, weblog form, and many others.. Now, you can focus on their interests.

Use Case #3 – AE – Building Consensus In The Buying Committee (And Discovering New Players)
The demise of offers are when new gamers appear at the eleventh hour and completely disrupt the flow. Wouldn’t you want to recognise who the thriller buying committee members might be?

Sellers are the usage of LinkedIn PointDrive to proportion crucial statistics with their customers to assist align the buying committee. Each time a buying committee member forwards this facts onto their teammates for you to construct inner consensus, you’re notified of who that character is.

500M people have a LinkedIn account, so rest confident you’ll seize the statistics. If they’re not on LinkedIn, they nevertheless want to fill in a brief shape to access the materials.

Use Case #four – AE – Shortening The Velocity of The Deal (Proposal to Close)
A client of ours used PointDrive to design a selection of FAQ pages, answering the Top five implementation questions a consumer generally asks earlier than they purchase.

As they ship a suggestion or settlement, they ship these PointDrives to the customer. Within 90 days, records started out performing in their CRM… that they had reduced their AVG time from Proposal-to-Closed Won via 14 days. That’s large at scale from a coins waft prospective!

Use Case #five – Customer Success – Reduce Churn And/Or Upsell/Cross-Sell
This device is fantastically powerful for constantly instructing clients, and introducing new thoughts, use instances, nice practices, and so forth.

Just like different examples, you may set up ideas on your debts, measure hobby degrees, subjects of interest, and shopping for committees in new divisions that you could not were aware of.

You own the account, and this tool is each an educator and time management gadget.


Follow Us

Subscribe to our Newsletter

Get our modern blogs direct to your inbox

How to Use LinkedIn to Attract the Best Sales Talent
How to Use LinkedIn to Attract the Best Sales Talent
LinkedIn offers numerous solutions that could assist your agency at each degree of the technique of attracting and preserving top expertise, from prospect to applicant to a brand new lease.

Read More »
Subscribe to get hold of more income insights, evaluation, and views from Sales For Life.

Leave a Reply

Your email address will not be published.